Attention tech brands such as: LG, Nokia, Samsung, Motorola, Panasonic, Sony, Toshiba, Vodafone, Sharp, Philips, T-Mobile, Nikon, HTC and HP etc
How many marketing people out there have seen the Mary Portas Secret Shopper programme on Channel 4?
And how many millions of pounds do you spend getting your latest TV or mobile phone onto the market?
And who amongst you has considered how your product is actually sold to your customer?
You may well have put training schemes in place for your retailers, but are they actually following it, or as we have seen from the secret instore footage: giving terrible customer service and pushing the wrong product?
By using our expertise and technology, we can enter the stores and covertly film the whole buying experience.
You give us a brief and a scenario and we act it out for you...for real.
How is your Brand spoken of instore?
Is the salesman trying to upsell?
Does he demonstrate a clear knowledge of the product and its advantages?
This information can then be fed back to your company (rather than shown on TV) so you can adapt the training and marketing accordingly.
The end result is a happier and larger customer base, which has to lead to increased profits.
You all say that the 'Customer Experience is paramount', well lets see who is prepared to really do something to prove it.
http://www.astoncovert.com/
http://www.thecovertagency.eu/
http://www.happycustomers.info/
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